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When Sustainable Fashion Meets Fast Financing
LOVECO is a Berlin-based company that has been proving since 2014 that fashion can also be fair and sustainable. Founded by Moritz Marker and his team, LOVECO offers in its stores and online shop a wide range of over 80 brands that produce responsibly and to high ecological standards. With a strong set of values and an eye for contemporary style, LOVECO combines fashion consciousness with genuine conviction.
LOVECO pursues a clear vision: bringing more sustainable materials into its range and integrating new, responsibly produced brands. When the opportunity arose to add a new label focused on recycled wool, capital needs suddenly rose sharply.
A common challenge in the fashion industry: months often pass between purchasing goods and actually selling them. This means inventory has to be financed far in advance. Traditional banks, however, are usually not a good fit for this type of financing. Their processes are lengthy, bureaucratic, and often too inflexible for the fast-paced retail sector.
For LOVECO, one thing was certain: sustainable and flexible growth requires financing that can truly keep up.
“We knew that our house bank was probably not the right place for such short-term inventory financing.”
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In search of a flexible financing solution, LOVECO came across Banxware through a personal recommendation. The digital application was completed within minutes, the decision arrived in just one to two days, and the funds were paid out shortly thereafter.
For LOVECO, the decisive factors were the combination of speed, a fully digital process, and having a direct contact person. This allowed the company not only to react quickly to market opportunities, but also to take advantage of supplier discounts and successfully bring the new material to market.
The additional brand added to the assortment quickly became one of the top performers in the portfolio.
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